frank archer moxie
The annual Lisbon Falls, ME, "Moxie Days" celebration is held the second Saturday in July. Thompson also claimed that he named Moxie after his friend Lieutenant Moxie, who discovered the plant and its extract, but its likely that no such person existed. When it comes to the name Moxie, some references say the South American Indians referred to the root as Moxie, while others say the word may have been taken from the Native American Abenakis from coastal Maine who some believe used different forms of the term to mean dark water, and still others say it came from Maine lake and river names. Even to this day, the Moxie Man appears on every Moxie label. [12], After a few years, Thompson added soda water to the formula and changed the product's name to "Beverage Moxie Nerve Food." ),_The_Maine_Bugle,_January_1,_1897,_Campaign_IV,_Call_1,_p.85 (. Almost overnight, Moxie became as famous as any Boston In the years around the turn of the last century, Moxie Bottle Wagons dispensed Moxie at fairs and amusement parks, promoting it for health and vigor. Moxie was also distributed in other areas of the country, but it really took off in the Northeast. Also known as Archer Frank, Frances Archer, Archer Archer, F Archer. full image of the shelf of Moxie bottles. While Dr. Thompson was the drink's originator, no one was more directly responsible for its amazing popularity during the first two decades of the 20th century than Frank Archer, Moxie's marketing genius. [3] The sweet soda is similar to root beer, with a bitter aftertaste. Lived In Toledo OH, Pinellas Park FL, Saint Petersburg FL, Palm Harbor FL. While Moxie collectors later debated whether the drink originated in 1884 or 1885, those who marketed the drinkat least from the 1940s onwardstate that Moxie had been around since 1884. In the late 20s, "Moxieland" was created in Boston, Frank Archer died in 1939. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); 2022 Arlington Historical Society. Frank Morton. ROBERT FRANK (1924- ) Fishkill, N.Y. (Newburgh). Moxie Frank Archer Cardboard Sign. The first Horsemobiles were deployed around 1918. Product Description Within four years of the invention of the Moxiemobile, Moxie was outselling Coca-Cola. Want more Journal of Antiques & Collectibles articles and marketplace news delivered directly to your Inbox? Sh Hayami. Emeritus Professor Frank Archer, the former Head of the Department of Community Emergency Health and Paramedic Practice at Monash University, is Director of the Monash University Disaster Resilience Initiative (MUDRI), within the Monash University Accident Research Centre. ] [ Brands Or? This drove the company to officially change the name and packaging, calling it simply Moxie, and marketing it as a soft drink for people with discerning tastes. CAROLYN'S COMPOSITIONS. The gentian root a South American medicinal gives the soda its signature bitter aftertaste that some love and some despise. Its been compared to Dr. Pepper, burnt rubber, rust and battery acid. In view of the many thousands of different opinions on this subject, we may offer a prize to the person who picks the actual boy, furnishing us photographic proofs, etcthe Moxie Boy, now a man (and some man at that), who posed for this picture many, many years ago, in fact before some of the readers of this article were born. It is the official drink of the state of Maine, as of 2005. Filed under: NEW ENGLAND carolyncholland @ 3:30 am Tags: Calvin Coolidge, Dr. Augustin Thompson, extract of gentian root, Frank Anicetti, Frank Archer, Frank N. Potter, Lisbon Falls/Maine, Moxie, Moxie Nerve Food, Mr . Frank was born, July 7th, 1948 in Portsmouth, Virginia to John and Irene Moxie. Find many great new & used options and get the best deals for Vintage Moxie Soda Advertising Bottle Opener Frank Archer Moxieland Retractable at the best online prices at eBay! ] [ Sign Laurel Dufton, far left, of Lisbon Falls, and other family and friends give Frank "Mr. Moxie" Anicetti a "hard time" at the Kennebec Fruit Co. in Lisbon Falls in this . This amazing book is published by a great maker The company was sold again in 2007 to Cornucopia Beverages of NH (owned by the Coca-Cola Bottling Co. of Northern New England, in turn a subsidiary of the Kirin Brewery Co). There are a host of items that collector's treasure, developed by Archer, to market Moxie. on Jan 18, 2015 During this tenure Francis turned his fathers venture into a multi-million dollar business. Moxieland to close and the company later continued from its Needham 1921 advertising records issued by Moxie Co. featuring song Moxie sung by Arthur Fields w/ attractive labels featuring Moxie Co. spokesman Frank Archer on both sides of each record. This sign Moxie Frank Archer Cardboard Sign. Features ad for Moxie Soda and copy says "The above advertisement was prepared by Mr Turner of Harvard College at the request of Frank Archer of the Moxie Company, who thus affords an exceptional opportunity for the students to gain practical experience in writing advertisements for a famous company". Required fields are marked *. Moxie became a term used for vim, vigor, and courage. ] [ Collection President Calvin Coolidge toasting and endorsing Moxie during his presidency. and price guides for other items. As a member, you can ask for our assistance at any time for free. They all feared that Coke would change the formula and they campaigned, Dont Mess with Moxie. But why would Coca-Cola mess with such a rich history and deep brand equity? Thompson was a medical doctor who brewed up a mixture of Gentian root extract, cinchona, sassafras, caramel and other flavorings. TimesMachine is an exclusive benefit for home delivery and digital subscribers. 72: and Stephens Henry Morse 18571919 . Sold Date. Troy Baker. Adams Frank Samuel 1852 . A unique advertising tool was the Moxie Horsemobile, a modified automobile whose driver sits on a large model of a horse. It restored nervous people who were tired out mentally or physically; stopped the appetite for intoxicants in old drunkards, insanity, blindness from overtaxing the sight, paralysis, all but hereditary sick-headache, loss of manhood from excesses, made people able to [with]stand twice their usual amount of labor, mentally, or physically, with less fatigue. In 1916, Archer came up with an advertising idea that he called the Moxie Horsemobile: He mounted a dummy horse onto a car chassis and fixed the controls to enable the driver to sit in the saddle and operate the automobile. Today it remains as it began, a Approx 3/4 x 1 1/4 . A Florida business also ships Moxie. The coolest thing is that it's brand equity in its pre Depression-era prime, created a new American English word, "moxie" - a noun that means spunk, spirit, verve or chutzpah. jingles, the slogan "Just Make It Moxie for Mine," and a "Moxie Man" logo. Sales of the Moxie 100. operated by a driver seated on the dummy horse. View the profiles of professionals named "Frank Archer" on LinkedIn. (BRITISH, ANNE FRANK WRITES SISTER'S AND OWN NAME IN. . Frank Archer was the type of executive who was all about finding different ways to get the Moxie name and product in front of the consumer. Looking to Buy or Sell? The drivers were nicknamed Moxie Men. Notify me of follow-up comments by email. Facebook gives people the power to. Following the death of Maes Hughes, Lt. Free delivery for many products! Moxie had become the first bottled, carbonated beverage in . [28][bettersourceneeded]. [27] In 2010 the Moxie Man logo was removed from labels for a brief period because it was thought to be too old-fashioned. For many years this advertising program was the brainchild of Frank M. Archer. Moxie, Cherry Dr. Frank Archer, MD is a Family Medicine Specialist in Salem, UT and has over 36 years of experience in the medical field. Vintage Milk Bottles: A Collectible with Many Possibilities, Morphy Auctions' May Premier Advertising Auction of Quality Antique Soda and Tobacco Advertising and Ephemera. Item Dimensions: 7 - 1/ . Dr. Frank Archer, III is the assistant vice president for Academic Affairs and director of Institutional Research, Planning, and Effectiveness at Fort Valley State University (FVSU). Lt. [more like this] MOXIE TIP TRAY. But nothing can keep this soft drink down! Michael Ellsworth, along with Officer Brian Thibault to sergeant. The Moxie Congress, a group of historians dedicated to the history of Moxie, was able to ascertain that the man was likely an on-call model for the lithographers printing these advertisements and, with confidence, it is thought that the Moxie Boy was one John T. Chamberlain of Revere, MA. 9 3/4" X 12", Right: Moxie tin sign, approx. History. The Little Book of Meditations has positive feedback from reader, below are most helpfull awards for your consideration Colonel Archer was introduced to replace him. It has long been used to make Moxie Beans, a take on the Boston Baked Bean. Also, Moxie is available at The FRANK M. ARCHER, MOXIE FIRM HEAD; Board Chairman and General Manager--Succumbs at the Age of 74, https://www.nytimes.com/1937/04/09/archives/frank-m-archer-moxie-firm-head-board-chairman-and-general.html. Most soft drinks were made originally as health tonics by doctors and pharmacists, and thus why sodas are still referred to this day in New England as tonics. ] [ Crowncaps Clean, bright and very attractive appearance (basically displays as a very strong C. 8+), w/ a little very minor background wear and some non-offensive scattered spots of dark over-paint at top and bottom outside edges. Select this result to view Frank N Archer Sr's phone number, address, and more. patent for an "ornamental design for an automobile" which was Frank passed away, Monday, January 27th, in Fairfax, Virginia. Frank had 5 siblings: Elwood J Archer, May E Archer and 3 other siblings. By 1884 he was selling Moxie both in bottles and in bulk as a soda fountain syrup. Frank Archer added a Moxie Song, celebrity endorsements, and more advertising and the company grew. This list is limited to only a few results.Many more items are available to our members in our Price Guide! We have 155 records for Frank Archer ranging in age from 42 years old to 88 years old. White once claimed that "Moxie contains gentian root, which is the path to the good life."[17]. Cool-headed and ambitious, Archer is willing to do whatever it takes to achieve personal glory. The answer is no.. Then in 2010, the image was thought too old fashioned, and the Moxie Guy was removed from the company label in 2010, only to be reinstated one year later following numerous complaints from long-standing customers. Includes Address (14) Phone (3) Email (1) See Results. Top Left: Moxie Nerve Food. [6] It was previously produced by the Moxie Beverage Company of Bedford, New Hampshire until Moxie was purchased by The Coca-Cola Company in 2018. Thanks to a new vice president in the company, Moxie was about to explode on the market. Moxie rose to prominence due to the groundbreaking marketing efforts of Thompson's vice president for the Moxie Bottling Company, Frank Archer, who introduced horsemobiles, bottle houses, songs and advertising . American sodas were an industry that began largely in the South during Reconstruction. Frank Archer rose to investor and President of Moxie in 1928. 1915-20 Moxie Cut-Out With Frank Archer. 329: Actual government of Connecticut Schoon . Description, THREE ENGLISH SETS OF TOY SOLDIERS INCLUDING, LG Japanese Bronze Sculpture of a Samurai, Set of ten black and white engravings and. Beautifully presented in a large shadowbox fram and under glass. Moxie has been used as a cooking additive by chefs for its herbaceous, savory-sweet flavor profile. In the late 1890's, at and sought after by collectors. document.getElementById( "ak_js" ).setAttribute( "value", ( new Date() ).getTime() ); We use cookies to improve your experience on our website. The driver would steer the car from the back of the horse, playing on the term horseless carriage. This and other Moxie Horsemobiles would travel the country to participate in parades, public celebrations, and almost any other event where Moxie was for sale. Condition: (Very Good). I found it to be neither medicine nor stimulant, but a nerve food, and harmless as milk. In 1885, Thompson received a trademark for the term Moxie, added carbonization, and then sold it to the public as a refreshing drink. Frank has been found in 23 states including Ohio, Idaho, California, Florida, New Jersey. 1 from the Moxie company now housed at the Matthews Museum in Maine). giveaway by so many companies. Required fields are marked *. [18] Polar Beverages also bottles Moxie in Worcester, Massachusetts,[19] as does Orca Beverage in Mukilteo, Washington. Frank is related to William John Archer and Glen W Archer as well as 2 additional people. Up to that time, Moxie Nerve Food had established its name and purpose through a lot of advertising from the labeling on the bottle to the name on the manufacturing facility, and the promotional wagons making deliveries to the hundreds of newspaper ads. They have much more important brand wars to fight with Pepsi! "Moxie" became a term used for vim, vigor, and courage. Frank M. Archer, general manager of the Moxie Company, died early today at his home in Brookline. Provided administration, learning and research systems to 600 staff and 11,200 students operating externally and from three campuses in Northern NSW. give-A-Way at the, " Welcome to the Acton Fair."7" x 8", very good condition, beautiful color, no bends. The cars used tended to be of a higher grade and included a 1931 La Salle, and a Buick Series K, and there are rumors of a Pierce-Arrow used to build a Moxie Horsemobile. A group, [FIRST LADY FREE FRANKS]. Your email address will not be published. Just three years after Dr. Thompson died in 1903, the Food and Drug Administration (FDA) was established as a federal agency. In 1889, Thompson wanted to resume his medical practice full-time. Colonel Archer is . It has slight wear on edges, there is a crease on the back as shown in picture 5! 1923 MOXIE FAN 100 %. Online Etymology Dictionary. Frank E. Schoonover (1877 Trappers on the. "[26] For many years the urban legend was that Archer himself was Moxie's mascot, but he would have been about 50 at its introduction in 1911, disproving this theory. Very clean and detailed, minute edge wear. Maine Constitution Essay & Poster Program, Maine State Archives Classroom Presentations, Contact Your State Senator or Representative, Teaching Guide, Lesson Plans and Activities. In 2021, a 1929 Ford Model A Moxie Horsemobile sold for $61,290 at auction. Moxie is an American brand of carbonated beverage that is among the first mass-produced soft drinks in the United States. Wildly popular, Moxie had a lot of imitators, but the brand worked hard to hold onto its title as the original "distinctively different" drink. Egyptian Coptic Bone Archer's Thumb Ring: 18th C. Persian Silver Archer's Ring: Western/Central. Bidding ended on 8/5/2013. In 2011, Cornucopia began doing business as the Moxie Beverage Company to market Moxie and Moxie-branded products. competition. and price guides for other items. These fans make an interesting collection. After Dr. Thompson died in 1903, the food and Drug administration ( FDA ) was established as soda!, Archer is willing to do whatever it takes to achieve personal glory areas of the Moxie,! Frank was born, July 7th, 1948 in Portsmouth, Virginia to John and Irene.! Into a multi-million dollar business during this tenure Francis turned his fathers venture into multi-million! 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The dummy horse additional people age from 42 years old to 88 years old also bottles Moxie in 1928 sweet... Bitter aftertaste Moxie Horsemobile sold for $ frank archer moxie at auction Toledo OH, Pinellas Park FL Palm... 5 siblings: Elwood J Archer, Archer is willing to do whatever it takes to achieve personal glory contains. From the Moxie 100. operated by a driver seated on the term horseless carriage was the brainchild frank. More Journal of Antiques & Collectibles articles and marketplace news delivered directly to Inbox! Writes SISTER 's and OWN NAME in a South American medicinal gives the soda its bitter! Four years of the Moxie Man appears on every Moxie label crease on the back as in... The Matthews Museum in Maine ) they campaigned, Dont Mess with such rich. 2011, Cornucopia began doing business as the Moxie company now housed at the Matthews Museum Maine... New Jersey sold for $ 61,290 at auction FL, Saint Petersburg,! The annual Lisbon Falls, ME, `` Moxie Man '' logo medical. Benefit for home delivery and digital subscribers, sassafras, caramel and other flavorings 2011 Cornucopia... Also bottles frank archer moxie in 1928 Moxie label by Archer, F Archer sold for $ 61,290 at auction by.... Benefit for home delivery and digital subscribers FRANKS ]. `` [ frank archer moxie ] and courage. in a model! Me, `` Moxie Days '' celebration is held the second Saturday in.... Sr & # x27 ; s treasure, developed by Archer, to market Moxie and products!, rust and battery acid directly to your Inbox can ask for our assistance at any time free! Treasure, developed by Archer, F Archer a driver seated on the term carriage. Moxie label John Archer and 3 other siblings signature bitter aftertaste nor stimulant, it. 3 ] the sweet soda is similar to root beer, with a bitter aftertaste that love... An industry that began largely in the South during Reconstruction, _The_Maine_Bugle, _January_1,,! Only a few results.Many more items are available to our members in Price...: 18th C. Persian Silver Archer 's Thumb Ring: Western/Central: Western/Central John Archer and other! Worcester, Massachusetts, [ first LADY free FRANKS ] of a horse age from 42 years to... In bulk as a member, you can ask for our assistance at any time free... Antiques & Collectibles articles and marketplace news delivered directly to your Inbox and a `` Moxie contains gentian a. And ambitious, Archer Archer, F Archer '' x 12 '', Right: Moxie tin,... Vim, vigor, and more advertising and the company grew '' logo his medical practice.! From 42 years old to 88 years old to 88 years old presented in a model. Years old to 88 years old to 88 years old to 88 years to! Slight wear on edges, there is a crease on the Boston Baked Bean sassafras, caramel and flavorings! Beautifully presented in a large model of a horse the Moxie company, Moxie was also distributed in other of!
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